Plain-English definitions of the terms you meet when publishing and promoting a book — from ARCs and blurbs to BookTok and A+ Content.
A short video that promotes a book the way a movie trailer promotes a film.
The community of readers and authors who talk about books on TikTok.
The book community on Instagram — photos, Reels and Stories about reading.
Extra images, text and comparison charts on an Amazon book detail page, added through KDP.
A pre-publication copy of a book given to reviewers, influencers and early readers.
The short sales description of a book — on the back cover or the store page.
The opening line or moment that makes someone stop scrolling or keep reading.
A book told as a sequence of short episodes instead of a single trailer.
A self-publishing platform from Ingram for distributing print and ebooks to retailers and libraries.
Works whose copyright has expired (or never applied), free to use without permission.
Next steps: Guides · Book trailers by genre · Classics as videos · Make your book video
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