Definition
A+ Content is an Amazon feature that lets publishers add a richer 'From the Publisher' section to a book's detail page — banner images, image-and-text modules and comparison tables for series. Self-published authors can create it from the Marketing section of their Amazon KDP account.
It is commonly used to show series reading order, author photos, quotes, character art or the book's mood. Amazon reviews A+ Content before it appears and publishes content guidelines (for example, no pricing or promotional language, no customer reviews and no time-sensitive claims; see the A+ Content Guidelines). Check the current rules in KDP Help before designing modules.
A+ Content works well together with video: stills from your trailer or episode series can become A+ banners, giving a consistent look across your page and social media.
Official source: Amazon KDP Help: A+ Content. Rules and policies change — check the source for the current version.
Practical tips
- Use a comparison module to show your series in order.
- Design images at the sizes KDP specifies to avoid blurry modules.
- Reuse your trailer's visual style for consistency.